As the annual mobile commerce benchmark of holiday shopping approaches, it looks like it could be yet another mobile moment.
The Purchase Decision Network and its leading mobile shopping apps present their favorite brands of chips and dips just in time for March Madness.
This is our 5th year running the survey. This year you can see taste, ease of preparation and healthiness all gaining as selection reasons” said Sean Flynn, CEO of the Purchase Decision Network, “Meanwhile value has declined. All seemingly positive economic indicators!
After a dip in 2013 when it had issues with supply, Butterball again leads this year with 41%. No other single brand was over 5%. Similar to 2013 there was a significant jump to 17.6% of people not cooking turkey for Thanksgiving. Last year only 11.59% did not cook turkey.
Taste (44.4%) won again over healthiness (13.9%) and value for money (18.5%) as the main factor in choosing a brand of the turkey.
With the approach of the grilling season , PDN’s Shopper, a leading mobile shopping list application with more than two million installs, surveyed its user base to determine their favorite brands of BBQ sauce for 2015. Here you can see the complete list of BBQ sauces offered in a survey and their rankings.
Shopper, a free grocery shopping app available for iOS, Android, and Blackberry, has recently announced the addition of a new feature: image recognition capabilities. Powered by the Toronto, Canada-based Slyce, a company that offers retailers with visual recognition search platform, the additional feature allows users to add various items to their grocery shopping lists just by snapping their pictures.
Powered by Slyce, Purchase Decision Network Debuts First Ever Visual Search Application for Grocery Retail Launching "Snap2Add" in Leading "Shopper" App
The Purchase Decision Network and Shopper, a leading mobile shopping list application with more than two million installs (get it free here: http://bit.ly/getshopper), surveyed its user base to determine the brands of turkey that users planned to cook for Thanksgiving, favorite Thanksgiving side dishes and important factors in choosing the turkey.
13 DIFFERENT BRANDS OF BBQ SAUCE RANKED BY SHOPPER USERS IN THE RUN UP TO THE 2014 LABOR DAY WEEKEND
After a full summer of grilling opportunities, PDN’s Shopper, a leading mobile shopping list application with more than two million installs, surveyed its user base to determine their favorite brands of BBQ sauce for 2014. Here you can see the complete list of BBQ sauces offered in a survey and their rankings.
The first step a consumer takes after deciding to make a purchase will likely be anything except buy the product from their smartphone.
This is not to say the phone isn’t highly involved throughout the entire path to purchase, just that there are too many other choices consumers face after making a purchase decision.
New York, NY (PRWEB) May 01, 2014
The Purchase Decision Network (PDN) announced the Android and iOS market-leading apps Out of Milk and Buy Me a Pie! have joined Shopper as founding members of the first exclusively shopping-centric network of apps and sites. The grocery network soft-launched in Q1 and is live for ad campaigns as of April 1, 2014.